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Google Ads Managed for Qualified Value,
Not Raw Volume

The MaxV™ method tunes Search, Performance Max and Demand Gen toward the conversions that actually pay, backed by GA4 and Enhanced Conversions tracking. Pure-play Google Ads, nothing else.

Ad spend managed per year
$10M+
Google rating
5.0
Credential
Google Partner

$1.2M

Google Ads managed / month

Trusted by

Built for how you sell

One qualified lead is worth more than ten empty form fills

Value-scored conversions

Every conversion gets a value, not just a count, tracked through GA4, Google Tag Manager and Enhanced Conversions.

tROAS bidding fed by real data

Those values feed back into Google Ads tROAS bidding, so the algorithm optimizes toward revenue.

Landing pages inside the method

Landing pages for your paid traffic are built and tuned inside the method, not bolted on after.

Call and form tracking

Every call, form fill and booking is captured and scored — so offline conversions train Google’s bidding too, not just web events.

The difference

Built for how you sell: leads, carts or foot traffic

Lead Generation

The MaxV™ method bids toward qualified lead value. Your budget chases the inquiries that close, not the cheapest form fill.

eCommerce

Performance Max and tROAS campaign structures, built on GA4 and Enhanced Conversions tracking, so every dollar of return is measured and real.

Retailers

Hybrid campaigns that grow walk-in traffic and online sales together, shaped by experience with buying-group retail networks.

Proof

Named clients, numbers they signed off on

Beautysense · Beauty eCommerce

+300%

ROAS growth. Every ad dollar returned more than four times what it did before, by bidding toward value instead of clicks.

Comairco · HVAC

−39%

Cost per qualified lead. Qualified, not raw: leads the sales team could actually close, at a lower price each.

Entreprises MST

Qualified leads. Triple the pipeline that matters, because the campaigns optimize for the conversions that pay.

Hitchweb · Auto Parts eCommerce

+25%

Revenue growth year over year. Top-line sales, not just traffic, measured against the prior year.

The teams that trust us

No Contract, Ten Years Strong

RS
“IMG Media has supported us for over 10 years. Impeccable service, great integrity, always listening and always ready to act.”
Robert Ste-Marie · client for over 10 years, on a month-to-month mandate
FAQ

Frequently asked questions

What is the MaxV™ method?+

MaxV™ scores the qualified value behind each conversion using GA4, Google Tag Manager and Enhanced Conversions, then feeds those values into tROAS bidding so Google's algorithm hunts revenue, not cheap form fills.

How does the flat retainer work?+

You pay a fixed monthly fee — no percentage of ad spend. That removes any incentive to inflate your budget. No contract means we re-earn the mandate every month.

What does the free audit cover?+

A review of your Google Ads account with clear findings on where your budget is buying clicks instead of qualified value — actionable whether you work with us or not.

Which channels do you manage?+

Search, Performance Max and Demand Gen — pure-play Google Ads, by design. Nothing diluted across ten channels we dabble in.

Do you work with eCommerce and lead-gen equally?+

Yes. The method applies to both: tROAS structures for eCommerce (Beautysense +300% ROAS) and qualified-lead value scoring for lead gen (Comairco −39% CPL).

See what your account is leaving on the table

Find out where your budget is buying clicks instead of qualified value — free audit, clear findings, no commitment.

Get my free Google Ads audit

Certifications et outils